Principal Experience Designer
Perth
We're leading Western Australians to their intelligent energy future.
And we want you to be part of it.
You might know us as Western Australia's largest electricity generator and energy retailer, supporting 1.2 million customers across the state.
But what you might not know, is that we’re investing in renewable energy projects, including wind farms and big batteries, to help build a more sustainable and reliable future.
Our big batteries are now live in Kwinana and Collie, we’re expanding the Warradarge Wind Farm, building the new King Rocks Wind Farm, and we have many other projects in the works.
We're a purpose-driven organisation, owned by the people of WA. Our commitment is to ensure all Western Australians have access to secure, reliable, and sustainable energy.
We believe that the benefits of renewable energy aren’t just for some, they're for everyone.
This is where you come in.
Role Description:
The Principal Experience Designer positions are exciting 6-12 month max-term contract opportunities within our Customer Marketing team based at our Perth Central Park office.
As Synergy continues to evolve its products, services and customer experiences, these roles will play a key part in shaping how customers engage with our business. Operating at the intersection of customer needs, business priorities and innovation, the Principal Experience Designer will help drive a customer-centric approach to the design of future-state experiences that create value for both our customers and Synergy.
Working closely with stakeholders across the organisation, the Principal Experience Designer will bring a deep understanding of customer behaviour and human-centred design to inform strategic initiatives and influence decision-making. This is an exciting opportunity to contribute to meaningful customer outcomes while helping to strengthen and embed customer-centric thinking across the business.
Job responsibilities:
- Lead the design and validation of end-to-end customer experiences, using Human-Centred Design and service design methodologies to create target-state customer journeys and service design blueprints.
- Conduct customer research, qualitative interviews and usability testing to uncover insights and inform experience design decisions.
- Collaborate with stakeholders across Customer, Digital & Technology, Marketing and Operations teams to align customer experience initiatives with business objectives.
- Champion customer-centric thinking and Design Thinking practices, helping to embed customer experience principles and capabilities across the organisation.
- Provide strategic advice and thought leadership on customer experience trends, opportunities and best practices to support continuous improvement and innovation.
What you will bring:
- Extensive experience in service design and/or customer experience design methodologies, with a strong track record applying Human-Centred Design principles to deliver customer-focused outcomes.
- Demonstrated expertise in discovery and design methodologies, including the development of customer journey maps, service blueprints, empathy maps and other customer experience artefacts, preferably with some experience in either qualitative research methods, UX or User Interface (UI) design.
- Strong stakeholder engagement, influencing and facilitation skills, with the ability to lead workshops, present complex ideas and build effective relationships across diverse groups.
- Demonstrated success leading customer experience initiatives within an agency or organisational setting, driving strategic outcomes and embedding CX practices.
- Experience using customer experience and design tools such as Miro and Figma, with knowledge of qualitative research methodologies and Agile delivery principles highly regarded.
So, what's it like working for Synergy?
As one of Australia's most trusted utility brands, we value our customers, the community we operate in, and our people. When you work with us, you'll be joining an inclusive and proactive organisation, one that enables innovative thinking, accountable leadership, and collaboration. It's how we're creating an exceptional workplace, and we want you to be part of it.
At Synergy we have a wide range of benefits designed to help you balance your work and home life, support your health and wellbeing along with having access to professional development opportunities.
Here's a just a few of the benefits you'll have access to as a Synergy employee:
- Flexible work arrangements
- Generous paid parental leave
- Other leave options including reproductive and purchased annual leave
- Volunteer leave so you can give back to your community
- Learning and development opportunities
More details can be found here
At Synergy we believe in creating an inclusive and diverse workplace where everyone can thrive and feel a true sense of belonging. We're proud to be recognised as an inclusive employer by the Diversity Council of Australia. We celebrate our diversity and warmly welcome applications from individuals of all backgrounds, especially those from underrepresented groups.
Synergy is committed to improving employment opportunities and outcomes for Aboriginal and Torres Strait Islander people. As a measure to achieving equality, Section 51 of the Equal Opportunity Act 1984 (WA) and section 8(1) of the Racial Discrimination Act 1975 (Cth) will apply to this vacancy. We welcome applications from anyone who has the demonstrated skills and experience to successfully perform this role. Aboriginal and Torres Strait Islander people are strongly encouraged to apply.
Have we sparked your interest? We hope so. It’s an exciting time for energy in Western Australia – and you’re connected to it.
Click 'Apply' below to get started with your application.
Applications close 24 July 2026, however Synergy reserves the right to close applications when a suitable pool of candidates is identified.
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Need some help?
Get in touch with our Talent Acquisition team at recruitment@synergy.net.au